I’m Minh Ly, a senior UX/UI Designer from Vietnam and a graduate in Interaction Design from Monash University. Currently, I resigned from my role at SP_CE to thrive for the next big things by providing the best solutions for user experience.
I enjoy solving complex product challenges and find joy when products that I build are enjoyed by customers. I flourish in ambitious, proactive teams that prioritize ethical product development and foster inclusive cultures.
In my free time, I absolutely love spending time with my family.
Experience
Collaborated with cross-functional teams including product owners, developers, and stakeholders, to align on customer and business goals, delivering user-centric designs for 50+ B2B Medtech customers on time and within scope.
Contributed to defining project and feature scope, setting clear objectives to align teams and ensure successful execution.
Led end-to-end design of the SP_CE platform and website, enhancing user experience through deep exploration of user journeys, user stories, personas, and decision-making processes.
Conducted competitor research to inform product design and strategic direction by benchmarking against industry leaders.
Built and maintained a design system with 450+ components, ensuring consistency and scalability across the platform.
Created wireframes, prototypes, and high-fidelity designs for web and mobile, ensuring brand alignment.
Participated in design critiques, driving iterative improvements through feedback.
Led 20+ project kick-offs, ensuring seamless handovers with clear design specs and documentation.
Worked closely with development teams to maintain design integrity from concept to deployment.
Optimized existing features through customer feedback loops, achieving a consistent 70% monthly product utilization rate.
Boosted customer engagement by 30% through providing digital materials that communicated new product features post-release.
Cooperated with business analysts, developers, and product managers to understand user and business requirements.
Designed and delivered compelling, intuitive interfaces for 3+ internal web and mobile automotive dealer management systems.
Built and maintained a design system for 3+ products, ensuring brand alignment, scalability, and diversity.
Collected and analyzed feedback, adjusting interface designs to maintain product quality.
Communicated user scenarios and final designs to development teams for seamless handoff.
Tested final designs post-release to ensure quality and functionality.
Managed company print products and content editing, including backdrops, standees, flyers, and web design to enhance employee engagement.
Education
© 2024 Designed by Minh Ly